Recap: Getting Back to Biz Dev Basics

A picture of disorganized wires below a work desk on a beige carpeted floor.

Lissa Blackaby Forsterer, CEO and founder of agency growth consultancy Cheerful Persistency has seen all kinds of industry changes over the past 20 years. In an energetic session, she outlined some key ways to keep biz rolling—while keeping it all upbeat.

Watch the entire session here, and check out a few key takeaways below.

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