ThinkNW Now: Why Word of Mouth Marketing Is So Effective

Ted Wright, the founder of Fizz in Atlanta, joined ThinkNW to talk about the power of word-of-mouth marketing (WOMM). In this session (which you can watch in its entirety here), Ted talked about:

  • Selling WOMM to your boss, colleagues and clients
  • WOMM measurement
  • Trust in WOMM
  • Why a brand’s story matters so much for WOMM

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