Webinar: Zero Click Marketing with Rand Fishkin

Event ZOOM LINK – Passcode is: NextNW!

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Please join us on Tuesday, February 25, for SEMpdx’s quarterly webinar as we welcome digital marketing expert Rand Fishkin, who will be providing insights and opinions into Zero Click marketing!

Webinar Details:

Join NextNW and world renowned digital marketing expert Rand Fishkin on February 25th for an insightful webinar into Zero Click marketing!

Google, Facebook, Instagram, Reddit, YouTube, Threads, Pinterest — every major platform that sends traffic has reached the consensus that they should instead hoard visits for themselves, and limit the percent of users who click external links. For marketers, that’s been a backbreaking reality as clients, bosses, and teams still think marketing’s job is to “bring in the traffic.” We need to evolve past traffic as the KPI. We need to change the beliefs our teams, execs, and clients hold. We need Zero-Click Marketing.

Check out a preview of the webinar HERE

Key takeaways:

What’s driving the need for Zero Click Marketing and how to get your team/clients on board

Where and how you can invest to get ROI using skills you’ve already got

How to build KPIs that measure the impact you’re making, not just website visits

Speaker Info

Rand Fishkin is cofounder and CEO of SparkToro, makers of fine audience research software, and indie game developer Snackbar Studio. He’s dedicated his professional life to helping people do better marketing through his writing, videos, speaking, and his book, Lost and Founder. When Rand’s not working, he’s usually cooking a fancy meal for the love of his life, author Geraldine DeRuiter. Rand was previously the cofounder of Moz, and Inbound.org, and a co-author on The Art of SEO. He’s keynoted over 100 events around the world on marketing, technology, and startup topics.

Thank you to our sponsors Dataspeaks & Amazon XCM for their support of NextNW programs

Date and Time

Monday, February 25, 2024
12:00 pm to 1:00 pm

Location

Zoom Livestream

Event Cost

Members: FREE

Non-members: $10

Note: There were some issues with this event migrating from SEMpdx so if you purchased a ticket prior you have been refunded and will need to re-register by selecting tickets below.

Sponsors

Thank you to our 2025 Event Sponsor for making our Educational Event Series possible!